One of the initial steps that I do, and I also suggest that you follow, is to completely evaluate what topic does the website deals with. While you might say that this is quite an easy thing to do, in reality it is not. Many do not start their research with this step because they [...]

For years, Google has dominated the search engine market, however, in recent times, Bing has significantly increased it exposure and having respectable results in the Bing search engine can lead to a large boost in traffic. Most SEO Experts and gurus advise that a client need both organic Google and Bing results to survive. Nonetheless, [...]

In January 2011, Google began sending out “spam notifications” that your site has been penalized because of selling links. Now there are reports that Google is notifying webmasters that they have bad links pointing to their web site, as opposed to bad links on their web site pointing outwards. Here is a sample of the [...]

Although social media marketing and PPC have received a great deal of attention as ways to generate leads for B2B and B2C sales, SEO is still the most successful in the long term. However, many businesses indicate that they will be dedicating more of their 2012 budget toward social media marketing in an effort to [...]

Just as with your photographs and pictures (photos and pics), most search engines have not been able to search WITHIN the video files for people (face recognition), text, and audio (voice recognition). And for that reason, search engines rely on the associated meta information of the video as well as on page text that relates. [...]

*Source: The Nielsen Company In August of 2010, Bing overtook Yahoo! as the number 2 largest search provider. Keep in mind, websites concentrating on Google only are only focusing on roughly 65% of the search engine market. Although Google remained the top search site, accounting for over three out of five searches (about 65.1%); when [...]

1. Targetting the wrong keywords This is a mistake many people make and what is worse – even experienced SEO experts make it. People choose keywords that in their mind are descriptive of their website but the average users just may not search them. For instance, if you have a relationship site, you might discover [...]

Businesses and websites are different in nature with diverse target audience. If it’s a local dealership, there is no point of targeting a global audience. The target should be focused and all energy should be pointed in the right direction. It has been observed that most of the companies are focusing to raise their rankings [...]

Keywords 1 Keywords in <title> tag This is one of the most important places to have a keyword because what is written inside the <title> tag shows in search results as your page title. The title tag must be short (6 or 7 words at most) and the the keyword must be near the beginning. [...]

Internet is over burdened with data and information. No one can even imagine the amount of content available on internet. Google has assumed the responsibility of providing the users, most relevant and authentic information. In its efforts to achieve its goals, they are constantly updating and improving their algorithms. SEO experts have been trying to [...]